Dedicated support managers for your surveys are platform experts that you can reach out to, to get your queries resolved. Support managers are professionals at the platform and know the boundaries to which the survey platform can be pushed and hence offer creative solutions to problems.
Dedicated support managers also provide insights into survey management, distribution, data analysis, integrations, etc.
A retail giant has a diverse product portfolio and many moving parts, including various demographics, supply chains, point of sale, point of experience stores, etc. The volume of surveys and survey responses is always high in such cases. In such a scenario, the platform experts have a higher level of dependency to get the set-up and data collection done the right way so that the insights collection is accurate.
The dedicated support manager for surveys acts as an extension and a technical expert to your brand. Right from recommending research techniques and methods, advanced logic management, panel integration, and optimal question types, the support manager is the go-to-person on everything you need.
Subject matter experts: Dedicated support managers are trained on the survey platform to unlock the insights you need in the most optimal research manner.
Faster solutions: No amount of training and hands-on experience with the tool will give you an inside insight into the survey platform. To take advantage of the survey tool, leveraging the help of a dedicated support manager leads to faster solutions.
Research technique recommendations: You can get specialized and personalized recommendations from the support manager on your specific problems. For example, when should you use MaxDiff vs. Conjoint or Heatmap vs. Hotspot question types in your survey.
